Readdress, Realign, and Rebrand this Summer
Summer months are a great time to take a good look at your marketing goals and readdress where you are, realign your collateral with your goals and even rebrand if you need to. Let’s [...]
How to Build a Better Logo
Learn how to build a better logo for your company by having all of the necessary components included. Just like every good cake, following the recipe is important to achieve success. So, when you are [...]
Stand out with a unique and creative business card—the cheap way
What if I told you that it were possible to have a business card that was both unique and creative, helping you stand out in the crowd of business cards with one cheap change? It’s [...]
Small business brand building block #5: marketing materials
Today we are decoding the fifth and final building block of a small business brand: marketing materials. This week, we've mainly discussed intangible elements: logos, websites, public relations and social media. All of these items [...]
Small business brand building block #2: websites
What is one of the first things you do when you want to know more about a new product or company? You might ask friends or family if they've heard of them or tried the [...]
Why choose a local graphic designer?
Local graphic designers have been getting the cold shoulder lately. There are several websites that advertise custom graphic design and writing services at a hugely discounted rate. The contractor promises to have two custom designs [...]
What is your marketing plan for the year?
The title of today’s post is rhetorical. I’m not the Marketing Police here to write you up for not having a plan. But, I do want you to think about where your business is headed [...]
Updating Your Website
Updating your website can be a pain. The pictures, the cropping, the coding - OH MY! And who has time when you're busy trying to run your business. We are grateful for those that have [...]
Valentine’s Day Party for Teenager
What do you do when you turn thirteen and your birthday's smack dab in the middle of winter? You throw a swim party! Bring your swimsit and a beanie cause nothing's stopping this brand new [...]
Font Friday: Keep It Simple Silly
There are several hundred thousands fonts in existance today and the number continues to grow. And with so many choices available, it can be difficult to pick the right font. A font can convey a [...]